Vivendi Commits To Protecting And Authenticating Content Produced By Its Businesses

Vivendi has taken initiatives to protect and promote its creations in the digital ecosystem by joining the Coalition for Content Provenance and Authenticity and the Content Authenticity Initiative. These groups aim to combat disinformation and content piracy by certifying the origin and path of digital content through blockchain technology. Vivendi also plans to use Web 3.0 developments to defend the intellectual property rights of its content creators.