According to the latest figures from the BRC-Nielsen Shop Price Index, shop prices surged to 8% in the first week of January, hitting a record high. In order to reduce costs while improving customer experience, retailers are exploring the power of cloud-based analytics, Machine Learning and Artificial Intelligence. AI can help customers to locate the right products online, despite vague search terms or dodgy spelling, creating a better experience while reducing the $trillions lost to abandoned baskets every year.
