ChatGPT has permeated AI into more people’s minds and imaginations in a short period of six months, with 39% of the population surveyed having used one or more generative AI tools. A study by Quadrant Strategies using digital listening technology explored trends in public online conversations among corporate decision makers in the US and UK. AI is leading the way in accelerating innovation and is already transforming most major industries. The research highlights that more than 50% of innovation conversations are driven by AI and blockchain across all industries surveyed. AI’s unique ability to process vast amounts of data and use learned intelligence to make decisions at breakneck speed enables us to discover opportunities through digital listening.
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