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Francessca Vasquez, vice president of professional services and GenAI Innovation Center at Amazon Web Services, discusses the role of AI in digital disruption and how AWS is leveraging it to help businesses reinvent their models. With over 20 years of experience in AI and machine learning, Amazon has been able to expand its capabilities in areas such as personalization, recommendations, and supply chain management. Vasquez highlights the focus on AI, deep learning, and generative AI in AWS’s services.