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The article discusses the growth and potential of the predictive analytics market, which is expected to reach a value of US$37.33 billion by 2028. It highlights the increasing use of data-driven decision making in businesses and the benefits of predictive analytics in terms of efficiency, cost reduction, and fraud detection. The article also mentions the customization and scalability of predictive analytics solutions and their effectiveness in energy consumption optimization. The latest developments in machine learning and artificial intelligence are also discussed.
