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The fusion of artificial intelligence (AI) and machine learning technologies is driving growth in the applicant tracking system (ATS) market. AI-driven functionalities like resume parsing and predictive analytics are empowering organizations to make data-driven hiring decisions and improve the candidate experience. The market is also being driven by the adoption of cloud-based ATS solutions, which provide scalability, flexibility, and cost-effectiveness. Large enterprises and the IT & Telecom industry are expected to hold a significant share in the market.
