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OpenAI’s launch of ChatGPT, an AI chatbot built on top of OpenAI’s GPT-3.5 and GPT-4 foundational GPT LLMs, has been a huge success. This success is due to its natural language processing tools which allow users to ask the bot any type of question or request. As LLM usage increases across the marketplace, this article explains how this technology has risen to this stage, how industry players are guarding against misuse, and how enterprises can maximize the potential LLMs can unlock for their business.