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Direct marketing companies in the United States are becoming increasingly popular due to the rise of online consumers and businesses. In 2023, companies will use Artificial Intelligence (AI) and Machine Learning (ML) to analyze data and improve the targeting of campaigns. Additionally, blockchain technology will be used to store customer data and ensure privacy securely. Social media and influencer marketing are expected to grow significantly in the near future, while direct mail campaigns and digital marketing techniques such as email campaigns, search engine optimization (SEO), and digital advertising will remain important drivers of success.