Company That Launched 2fa Is Pioneering Ai For Digital Identity

Joe Burton, CEO of digital identity authentication company Telesign, spoke with TechRepublic about how the “fuzzy” realm between statistical analysis and artificial intelligence can fuel global, fast and accurate identity management. Telesign is looking to use new technologies and services powered by AI to set itself apart from competitors, such as two-factor authentication, mobile numbers for identity verification, data modeling and customized communications. Burton spoke about the company’s use of machine learning and how to provide security without increasing consumer friction, such as using 2,200 different attributes on phone usage patterns to train a machine-learning model that is fast and accurate. Explainability is also a cornerstone for AI going forward.