Protium is an innovative financial technology company that is reshaping how financial institutions handle their assets and streamline their operations. In an exclusive interview with Express Computer, Padmanabhan Balasubramanian, Partner at Protium, shared insights into how the adaptation of generative AI models customised for Indian languages will elevate customer interactions. Protium’s primary focus is lending to small businesses, typically defined as those with annual revenues ranging from 50 lakhs to about 5-10 crores. They assess the borrower’s ability to repay and back it up with collateral support, and also engage in consumer lending, particularly consumer durable loans. They operate at scale with a presence across India, boasting over 85 branches in 60+ cities and a robust distribution network.
