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In this article, HCG thought leaders Jonathan Wert, Kathy Belk, and Jan-Willem van Doorn explore the impact and application of artificial intelligence (AI) in healthcare and healthcare communications. While AI has not yet made a significant impact in the actual practice of medicine, the use of AI and its related technologies in healthcare has been increasing rapidly. This article discusses the potential of AI in healthcare, the ethical considerations of its use, and the need for regulation.