Poshmark Introduces Machine Learning Feature To Better Promote Products

Poshmark, a resale marketplace, has introduced a new machine learning feature called ‘Promoted Closet’ to help sellers increase sales and engage shoppers. This tool utilizes machine learning to match shoppers’ search terms with promoted listings, resulting in a 43% increase in sales and 80% rise in listing page views for users who have tested it. This feature also provides sellers with automatic promotions and performance insights.