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Artificial Intelligence (AI) is rapidly transforming the marketing industry, providing marketers with the ability to process and analyze large volumes of data quickly and create highly personalized campaigns. AI tools can identify trends, patterns, and insights that would take much longer for humans to spot on their own, allowing marketers to better segment audiences, understand customer needs, and create optimized campaigns. AI also enables marketers to optimize the performance of their campaigns by analyzing performance data and making adjustments to improve results.
