How Innovators Are Using Gamification To Appeal To Gen Z

Generation Z, those aged 10 to 25, are the most tech-savvy and connected group of consumers ever. Companies are taking notice and are turning to technology to tap into Gen Z’s interests. This includes gaming and eSports, gamification, interactive content, and AI-powered technologies such as chatbots and facial recognition. These technologies are being used to create personalized experiences for Gen Zers.