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The global in-vehicle payment services market is expected to see significant growth in the coming years due to increasing trends in contactless payments, a growing consumer base seeking convenience, and a rise in technological innovation. This market is driven by the incorporation of new technology in automobiles, specifically in the area of infotainment solutions, as well as the increasing adoption of IoT technology. The demand for in-car payment services is expected to rise as it allows drivers to make payments for various goods and services without having to leave their vehicle.