Business Analytics Market Projected To Hit Usd 78.12 Billion At A 8.50% Cagr By 2030

The global business analytics market is expected to grow at a CAGR of 8.50% during the forecast period of 2022-2030. The market is driven by the growing demand from SMEs for cutting-edge tools like descriptive, diagnostic, and predictive business analytics. The high initial investment, dearth of skilled workforce, and apprehension regarding using business analytics may act as market restraints over the forecast period. The market is segmented by deployment, industry, and software, with on-cloud deployment, BFSI industry, and content analytics software leading the market.