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JPMorgan Chase has filed a trademark application for a finance-themed chatbot called IndexGPT. The chatbot will use cloud computing software with artificial intelligence to analyze and choose securities suited to customer needs. Goldman Sachs and Morgan Stanley have already started testing AI for internal use. Josh Gerben, a trademark lawyer in Washington, D.C., believes that JPMorgan may be the first established financial institution planning to provide a GPT-like product directly to its consumers.