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This article discusses the market research report on the global big data analytics in retail industry, which is valued at approximately USD 9.02 billion and is expected to grow at a rate of 22.97% over the forecast period. The report covers various methodologies and analytical approaches, as well as the industry’s regulations and policies. It also highlights the benefits of big data analytics in retail, such as improved customer service and retention, and its increasing popularity due to the growth of e-commerce and integration of technologies like IoT and AI.