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The Big Data Market is projected to reach USD 401.2 billion by 2028, with a CAGR of 12.7% during the forecast period. The surge in data volumes, advancements in software for managing unstructured data, and a rising demand for data-driven decision-making are key factors driving the growth of the market. Major players in the market include IBM, Microsoft, Oracle, SAP, AWS, Google, SAS Institute, and more.