Add to Favourites
To login click here
The Customer Data Platform (CDP) market is projected to grow significantly in the coming years, with an emphasis on combining AI and ML capabilities to improve customer insights. CDPs are evolving to offer more flexibility and customization, with a focus on data governance and integration with the MarTech ecosystem. The market is driven by factors such as increasing data volume and complexity, regulatory compliance requirements, and the need for omnichannel experiences.
