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Sama, a leader in providing data annotation solutions that power the AI models of the future, has confirmed plans to enhance its Business Process Outsourcing (BPO) investments in Kenya. This will result in job creation, economic growth, and enhanced global competitiveness. Sama has expanded its service offering to include data annotation solutions, and has a labour force of over 3,000 employees. The Kenyan government has been supportive of these investments, and has made significant investments in infrastructure to attract international companies.