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Big data technology is a powerful tool that can bring significant benefits to businesses. Companies use data to make better decisions, increase productivity, reduce costs, and improve efficiency. With the accelerated digital transformation, companies have had to adapt to new economic, business and social conditions and adapt to technological advances. This has placed the data center stage within this context. In the coming months, more and more companies will focus on upgrading their technical infrastructure and identifying innovative ways to incorporate big data trends into their work environments. The 5 fastest growing big data trends for 2023 are multi-cloud architectures, FinOps, AI-driven automation, edge computing, and data privacy.