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This article looks at the 12 best free accounting software in 2023, as well as interesting insights about the accounting software market and its key players. It is reported that the global accounting software market was valued at $11.9 billion in 2020 and is expected to reach $70.2 billion by 2030. The increasing demand for cloud-based accounting software, shortage of accountants, and the integration of AI in accounting and bookkeeping are transforming the industry. AI tools are revolutionizing traditional accounting practices by leveraging natural language processing techniques to process vast amounts of data.