The Next Generation Of Financial Services In Turkey

Garanti BBVA is Turkey’s second largest private bank, providing a wide range of financial services to its 24 million customers. The bank leverages big data and artificial intelligence to provide personalised, timely and accurate advice to its customers. In 2021, Garanti BBVA launched ‘My Status’ in its mobile app, which notifies customers of important expenses and directs them towards saving and controlled spending. With different financial recommendations and action plans developed in 2022, an average of four million customers used ‘My Status’ monthly.