The global sales enablement platform market size is expected to reach USD 12.78 billion by 2030, expanding at a CAGR of 15.8% from 2023 to 2030. The rising need for automated content creation, coupled with increasing internet penetration, is driving the demand for sales enablement platforms. Sales enablement platforms offer telecommunication sales representatives with content and tools to boost internal sales. The adoption of connected devices for sales enablement has depicted a rise in productivity and sales for sales representatives. Furthermore, the use of advanced technologies such as AI also provides sellers with metrics that can measure growth rates and drive sales.
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