Edtech firms are facing instability as normalcy gradually returns, but Generative AI could emerge as a saviour for the sector as it could help provide hyper-personalised learning experiences to students. US-based edtech firm Chegg recently stated that their business has been adversely affected by the increasing use of generative AI. Khan Academy launched Khanmigo- a GPT-4-powered virtual tutor and learning guide in March. Indian edtech firms are leveraging Generative AI, with upGrad even exploring building their own proprietary large language model.
