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Fintech services have become an integral part of the financial industry in India, with the market expected to grow at a CAGR of 6.3% by 2028. Banks, insurance and other legacy financial services players have been steadily embracing digital tools to meet customer needs while simultaneously fulfilling business objectives and regulatory requirements. AI-enabled tools such as NLP and chatbots are being used to manage many functions speedily, efficiently and cost-effectively. AI is also being used in customer support and cybersecurity, thereby improving digital banking transactions.