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In 2024, the affiliate marketing industry is expected to undergo significant transformations, with the integration of Artificial Intelligence (AI) and Machine Learning (ML) playing a pivotal role. AI algorithms will enable affiliates to tailor their content with unprecedented precision, while ML algorithms will empower marketers with automated decision-making capabilities. Additionally, advanced analytics tools will provide marketers with in-depth insights into the performance of their campaigns, allowing them to make data-driven decisions.