Splio Acquires Tinyclues To Become The European Leader In Ai-powered Crm

Splio, a CRM expert and developer of the SaaS Individuation® marketing platform, has acquired Tinyclues, a specialist in SaaS predictive marketing based on deep learning AI. This acquisition will enable brands to easily orchestrate large-scale, hyper-personalized marketing plans. Splio works with more than 400 brands, including Decathlon, Longchamp and Orange, and has been developing its own Individuation® marketing solution since 2021.